News & Views


The ImmersivEdge Blog. Sharing some of our thoughts and observations. Have an announcement or news we should know about? Send it to News@ImmersivEdge.com.

  • 07/08/2020 03:29 PM

Smartglasses Roadmap – the 20’s, Investor Edition is the most recent analysis from ImmersivEdge Advisors. This in-depth examination of the about-to-explode Smartglasses industry helps investors to understand and evaluate the applications, technologies, and companies that will be leading this field.

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  • 06/17/2020 02:06 PM

Bose has shuttered their AR Division, releasing staff and cutting off developers. Their AR glasses, called Frames, are still available, but without AR capabilities.

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  • 05/27/2020 04:30 AM

OVR Technology has announced the release of its Architecture of Scent® platform for virtual reality, which combines hardware, software, and scentware to replicate complex sensory experiences in digital worlds. The Architecture of Scent offers a safe, effective way to add scent into VR. In doing so, it provides a way for VR content developers to construct more realistic immersive experiences for greater impact and improved outcomes, in healthcare, education, training, human connection, or other areas.

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  • 05/26/2020 10:29 AM

Looking Glass Factory has announced the immediate availability of their newest volumetric display, the 8K Immersive Display. This system, powered by Looking Glass Factory’s proprietary light field technology, is a desktop, holographic display. The 32" Looking Glass 8K display provides 33.2 million pixels of 32-bit color at 60 Hz. This new system is one of the largest holographic displays in the market today and also provides the highest fidelity

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  • 05/08/2020 04:04 AM

Providing hands-free Augmented Reality (AR), Smartglasses are expected to overtake smartphones by the end of the decade. The unprecedented pandemic’s impact on the global economy forces reevaluation of projections, revisions to forecasts of units sold, revenue, and profits through 2030. ImmersivEdge Advisors has revised their breakthrough report on smartglasses to take into account the economic impact of the COVID-19 pandemic.

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  • 04/22/2020 04:22 PM

On April 21, 2020, the Silicon Valley chapter of VRARA sponsored a fireside chat with chapter president Dirk Schart and IEA CEO Ben Delaney. they talked for an hour about smartglasses and the recent IEA report, Smartglasses Roadmap – the 20's. Here is a video of the event.

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  • 04/21/2020 02:43 PM

Samsung increase stake in Digilens. Follow-on investment in DigiLens will accelerate XR optical solutions that can hit a consumer price point

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  • 04/01/2020 02:25 PM

Smartglasses Roadmap – the 20's takes a deep dive into the technology, vendors, applications and end users for this about to explode product category. The 64-page report provides market numbers, key technology discussions, major application areas, and guidance for manufacturers, investors, and end users. the report is available in English and Chinese.

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  • 03/31/2020 12:05 PM

Smartglasses replace smart phones and smart watches by 2030 on way to $34B revenue. Breakthrough report from ImmersivEdge Advisors describes the technologies and companies that will dominate the market, predicts when key capabilities will emerge, offers critical guidance for buyers, sellers and investors.

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  • 03/30/2020 08:45 PM

Plessey, an embedded technologies developer of microLED technology for augmented and mixed reality (AR/MR) display applications, announces new venture with Facebook.

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  • 03/19/2020 10:11 AM

Magic Leap has partnered with Spatial, a cross-reality collaboration platform which enables holographic meetings, to offer a new trial package of our software and equipment — the Magic Leap Collaboration Package. The package provides Magic Leap 1 devices for a trial period of 45 days and support for user set-up with Spatial.

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  • 03/12/2020 02:11 PM

It shouldn’t be a surprise to anyone who has been watching, that Magic Leap is reported to be considering a sale. Looking back we can now see that their aggressive pace of investment just didn’t match what the technology needed to do for its users.

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