News & Views #VR


The ImmersivEdge Blog. Sharing some of our thoughts and observations. Have an announcement or news we should know about? Send it to News@ImmersivEdge.com.

  • 06/17/2020 02:06 PM

Bose has shuttered their AR Division, releasing staff and cutting off developers. Their AR glasses, called Frames, are still available, but without AR capabilities.

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  • 05/27/2020 04:30 AM

OVR Technology has announced the release of its Architecture of Scent® platform for virtual reality, which combines hardware, software, and scentware to replicate complex sensory experiences in digital worlds. The Architecture of Scent offers a safe, effective way to add scent into VR. In doing so, it provides a way for VR content developers to construct more realistic immersive experiences for greater impact and improved outcomes, in healthcare, education, training, human connection, or other areas.

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  • 03/30/2020 08:45 PM

Plessey, an embedded technologies developer of microLED technology for augmented and mixed reality (AR/MR) display applications, announces new venture with Facebook.

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  • 02/13/2020 11:30 PM

Interfaces for xR are among the most challenging issues in the field. People have been trying to figure out the best way to work in virtual worlds since the 90’s, and the variations number at least into the hundreds. Frankly, most of those attempts have not been very successful. Why is this such a tough problem?

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  • 01/04/2020 11:47 AM

Imagination Technologies has announced that it has a new multi-year license agreement under which Apple has access to a wider range of Imagination’s intellectual property.

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  • 12/06/2019 05:00 PM

With August’s news that they had collateralized a funding round with their patent portfolio, we regret to inform you that this looks like the beginning of the end, or maybe even the middle of the end, for Magic Leap. Having raised approximately $2.6 billion, including April’s Series D round of $280 million, it seems that Magic Leap may soon join a long list of over-hyped and under-delivering xR companies stretching back to VPL Research’s stunning bankruptcy in 1992.

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  • 12/02/2019 04:33 PM

Varjo™ Technologies, a leader in industrial-quality xR headsets, has announced general availability for its XR-1 Developer Edition HMD.

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  • 11/26/2019 08:02 PM

Rune Jensen, Microsoft’s General Manager for HoloLens, gave us the opportunity to “crawl around inside the device.” The conversation got deep, literally looking into the construction design constraints and choices and the performance enhancements that HoloLens 2 provides.

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  • 11/19/2019 11:58 AM

The main problem with virtual reality? It’s almost as humdrum as real life. Just a few years ago, virtual reality (VR) was being showered with very real money. The industry raised an estimated US$900 million in venture capital in 2016, but by 2018 that figure had plummeted to US$280 million.

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  • 11/13/2019 05:00 AM

Big Data is a big deal these days. With an ever-growing multitude of devices and websites collecting and collating data ever minute, many organizations are looking for better ways to use this data in business decision-making and planning. However, sometimes it still takes a human in the loop to find the insights and revelations that the data promises to provide.

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  • 11/04/2019 12:22 PM

UL, a leading global safety science company, announced today that it will pursue a new Standard, UL 8400, addressing safety for augmented and virtual reality (xR).

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  • 11/01/2019 04:00 AM

VRgineers has announced that Dassault Systèmes’ 3DEXPERIENCE platform, including its popular applications CATIA, SOLIDWORKS, ENOVIA, DELMIA and SIMULIA, is now compatible with the XTAL VR head-mounted display. Engineers are now able to utilize a powerful VRgineers' solution capable of work in an immersive environment in the popular 3DEXPERIENCE platform.

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